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As Addme, Indomie, Abundish Join Award Sponsors
- Safiu Kehinde
Lagos State House of Assembly Speaker, Mudashiru Obasa, and prominent Lagos monarch, Oba Saheed Elegushi, have both endorsed two categories of the forthcoming 2025 Best of Nollywood (BON) Awards.
This was made known in a statement issued by the awards organisers on Thursday.
According to the statement, Obasa joined other partners of the event slated to hold on the 14th of December at the Wole Soyinka Centre and Creative Arts (formerly called National Theatre) with his endowment of the coveted Best Indigenous Movie (Yoruba) category, emphasising the importance of local cultural narratives.
On the other hand, Oba Elegushi endowed the most prestigious prize of the night, the Best Movie category, highlighting his commitment to the overall success and quality of Nigerian cinema.
Also joining the league of corporate sponsors were Addme which championed acting talent by endowing the Best Actress of the Year category.
Indomie also showed its support for emerging talent through the Best Child Actor award while Abundish highlights the creative technical aspects of filmmaking by endowing the Best Use of Food in a Movie category.
In his reaction, the founder of BON Awards, Seun Oloketuyi, noted that these endorsements provide crucial resources and prestige to the categories, ensuring the continued celebration of authentic storytelling and technical innovation within the industry.
“The support from Rt. Hon. Obasa for the Best Indigenous Movie award emphasizes the importance of preserving and promoting our rich cultural narratives through film,
“Likewise, the commitments from Addme, Indomie, Abundish, and the generous support of Oba Elegushi underscore the value placed on acting prowess and the creative technical elements that bring our stories to life.” Oloketuyi said.
The event is set to be hosted by the dynamic duo of Bukunmi ‘KieKie’ Adeaga-Ilori and Adams Ibrahim Adebola (popularly known as VJ Adams), with the Executive Governor of Lagos State, His Excellency Babajide Sanwo-Olu, serving as the official Host Governor. The ceremony promises to be a spectacular celebration of cinematic excellence.
This year’s awards are not only a recognition of Nollywood’s best creative and technical talents but also a showcase of significant corporate and private support for the industry, highlighted by the endowment of key award categories.
The endowments, according to the statement, underlined a strategic partnership between the film industry and various high-profile entities and personalities.
As the biggest names in Nollywood gather in Lagos, all eyes will be on the Wole Soyinka Centre for Culture and Creative Arts for what is set to be one of the most memorable nights in Nigerian cinema.