The episode one of ‘The Real Housewives of Lagos (RHOLagos) Season 3’ has set a new Showmax record for the most first-day stream in Nigeria and Ghana.
Dr Busola Tejumola, Executive Head, Content and West Africa Channels at MultiChoice Nigeria, disclosed this in a statement on Wednesday in Lagos.
Tejumola said the Africa Magic original which premiered as a fast-follow release on Jan. 13, on Showmax, was also the third most streamed title on the platform across Africa on its first day of release.
She said the social media conversations on the reality TV show also saw the hashtag, #RHOLagos, peak at number one on the X trends list in Nigeria.
“This reaffirms our audience’s love for local content and authentic representation.
“The Real Housewives of Lagos continues to drive meaningful engagement in Nigeria and across Africa due to its relatable storytelling, rich cultural display and engaging cast.
“We are absolutely thrilled to present this third season and look forward to an exciting run.
“This season promises to be the most extravagant yet, showcasing Lagos’ vibrant culture and dazzling lifestyle.
“Fan favourites, Laura Ikeji Kanu, Mariam Timmer, and Carolyna Hutchings are back with their dynamic personalities and dramatic twists.
“This is alongside three bold new additions: beauty queen and entrepreneur, Dabota Lawson; beauty mogul and influencer, Adeola “Diiadem” Adeyemi; and media personality, Sophia Momodu,” she said.
The Real Housewives franchise is distributed internationally by NBCUniversal Formats, which is part of Universal International Studios, a division of Universal Studio Group.